Category: graphics
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‘de nouveau’ graphic direction
we call it ‘de nouveau’, a redux of art nouveau a century later. more than a 100 years ago, art nouveau was started as a resistance to the messy compositions and the revival tendencies of the victorian era. it was underlined by a particular way of thinking about modern society and new production methods, attempting…
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graphic language
the graphic language of a brand is like the voice of a person – it helps define who you are and it is one of the main things that people remembers about you. yves saint laurent did this early on in 1962 when he set up his business (p.27 in debut, isbn# 0810905612). for us,…