{"id":86,"date":"2008-12-18T00:51:23","date_gmt":"2008-12-17T16:51:23","guid":{"rendered":"http:\/\/www.dailydozencreative.com\/weblog\/?p=86"},"modified":"2009-02-09T19:04:03","modified_gmt":"2009-02-09T11:04:03","slug":"the-power-of-ideas","status":"publish","type":"post","link":"https:\/\/blog.deaconyu.com\/?p=86","title":{"rendered":"the power of ideas"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2008\/12\/audi-tt-8n-front.jpg\" title=\"tt front\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"99\" data-permalink=\"https:\/\/blog.deaconyu.com\/?attachment_id=99\" data-orig-file=\"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-front.jpg?fit=500%2C330&amp;ssl=1\" data-orig-size=\"500,330\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;6.1&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;E995&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1079620274&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;8.8&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.0046882325363338&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"audi-tt-8n-front\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-front.jpg?fit=500%2C330&amp;ssl=1\" class=\"alignnone size-full wp-image-99\" title=\"audi-tt-8n-front\" src=\"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2008\/12\/audi-tt-8n-front.jpg?resize=500%2C330\" alt=\"\" width=\"500\" height=\"330\" srcset=\"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-front.jpg?w=500&amp;ssl=1 500w, https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-front.jpg?resize=300%2C198&amp;ssl=1 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><a href=\"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2008\/12\/audi-tt-8n-back.jpg\" title=\"tt back\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"100\" data-permalink=\"https:\/\/blog.deaconyu.com\/?attachment_id=100\" data-orig-file=\"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-back.jpg?fit=500%2C286&amp;ssl=1\" data-orig-size=\"500,286\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"audi-tt-8n-back\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-back.jpg?fit=500%2C286&amp;ssl=1\" class=\"alignnone size-full wp-image-100\" title=\"audi-tt-8n-back\" src=\"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2008\/12\/audi-tt-8n-back.jpg?resize=500%2C286\" alt=\"\" width=\"500\" height=\"286\" srcset=\"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-back.jpg?w=500&amp;ssl=1 500w, https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2008\/12\/audi-tt-8n-back.jpg?resize=300%2C171&amp;ssl=1 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/span><\/p>\n<p>the\u00a0TT looks dated now. but back in 1998 when it first appeared, TT single-handedly\u00a0put the excitment back into audi, bringing the name back from obscurity. it redefined the company, and lended its magic to audi&#8217;s bread and butter A4 and A6. without the TT, the message wouldn&#8217;t be so loud and clear. now that&#8217;s just terrific branding.<\/p>\n<p>come to think of it, why can&#8217;t we consider them fashion brands? when was the last time fashion produced a TT or an iphone?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TT and fashion? TT and branding?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[18],"tags":[],"class_list":["post-86","post","type-post","status-publish","format-standard","hentry","category-the-right"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pp6zn-1o","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":1095,"url":"https:\/\/blog.deaconyu.com\/?p=1095","url_meta":{"origin":86,"position":0},"title":"the power of branding","author":"deacon","date":"13 Jul 09","format":false,"excerpt":"a picture is worth a thousand words","rel":"","context":"In &quot;the past&quot;","block_context":{"text":"the past","link":"https:\/\/blog.deaconyu.com\/?cat=11"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":137,"url":"https:\/\/blog.deaconyu.com\/?p=137","url_meta":{"origin":86,"position":1},"title":"vogue fading out of vogue?","author":"deacon","date":"2 Jan 09","format":false,"excerpt":"the new york times fashion critic cathy horyn is always insightful and inspirational. here is her take on the rumor of miss wintour being replaced at american vogue: http:\/\/www.iht.com\/articles\/2009\/01\/01\/style\/01anna.php seeing though the juicy speculation, miss horyn managed to add depth to it. there is grace mirabella's observation that we've \"got\u2026","rel":"","context":"In &quot;the wrong&quot;","block_context":{"text":"the wrong","link":"https:\/\/blog.deaconyu.com\/?cat=19"},"img":{"alt_text":"editors","src":"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2009\/01\/editors.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1064,"url":"https:\/\/blog.deaconyu.com\/?p=1064","url_meta":{"origin":86,"position":2},"title":"designers&#8217; musical chairs","author":"deacon","date":"23 Jun 09","format":false,"excerpt":"we have been compiling a helpful designer list of who's-in and who's-out of all the major fashion houses with their ceos and their parent companies for the past 6 months. it is in .html format for your cut-and-paste\u00a0convenience. alternatively, you can open the 'information' tab on the right sidebar and\u2026","rel":"","context":"In &quot;the past&quot;","block_context":{"text":"the past","link":"https:\/\/blog.deaconyu.com\/?cat=11"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2009\/06\/designerslist.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":460,"url":"https:\/\/blog.deaconyu.com\/?p=460","url_meta":{"origin":86,"position":3},"title":"fashion shows","author":"deacon","date":"5 Feb 09","format":false,"excerpt":"the right: viktor & rolf online show last season new york is kicking off the fall '09 shows next week. with all the cancellations, we really don't understand why they don't produce online shows. one word:\u00a0technophobia. we can understand why fashion editors don't like this format; online shows lessen the\u2026","rel":"","context":"In &quot;the right&quot;","block_context":{"text":"the right","link":"https:\/\/blog.deaconyu.com\/?cat=18"},"img":{"alt_text":"viktor-rolf1-t","src":"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2009\/02\/viktor-rolf1-t.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":980,"url":"https:\/\/blog.deaconyu.com\/?p=980","url_meta":{"origin":86,"position":4},"title":"car, fashion, and shows","author":"deacon","date":"25 May 09","format":false,"excerpt":"wrong: fashion show for show's sake suggestion: learn from the concepts of car shows after the second world war, an\u00a0influential school of car builders emerged in italy. their activities were 2-headed: consulting work for mass production companies and, designing expensive custom-made concepts there were pieces of art that served as\u2026","rel":"","context":"In &quot;the wrong&quot;","block_context":{"text":"the wrong","link":"https:\/\/blog.deaconyu.com\/?cat=19"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.dailydozencreative.com\/weblog\/wp-content\/uploads\/2009\/05\/marc-f09.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1142,"url":"https:\/\/blog.deaconyu.com\/?p=1142","url_meta":{"origin":86,"position":5},"title":"a view on mens fashion","author":"deacon","date":"27 Jan 10","format":false,"excerpt":"the wrong: using the same idea on the wrong context product design, music, fashion, architecture, and movies. which one of the above does not belong in the same group? (hints: music is about emotions. movies are about experiences. product design is about function. architecture is about belonging. fashion is about\u2026","rel":"","context":"In &quot;the wrong&quot;","block_context":{"text":"the wrong","link":"https:\/\/blog.deaconyu.com\/?cat=19"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.deaconyu.com\/wp-content\/uploads\/2010\/01\/marcjacobs-skirt.jpg?fit=500%2C733&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=\/wp\/v2\/posts\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=86"}],"version-history":[{"count":14,"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=\/wp\/v2\/posts\/86\/revisions"}],"predecessor-version":[{"id":122,"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=\/wp\/v2\/posts\/86\/revisions\/122"}],"wp:attachment":[{"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=86"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=86"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.deaconyu.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}